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Our client's community has nearly 8000 members in Watt, USA. They organize recreational activities like biking, hiking & trekking programs for local youth to promote a healthy and well-rounded lifestyle. This is owing to high rates of child obesity, asthma, and other respiratory challenges amongst youth and a lack of safe travel routes in the region. In response to these issues, our client strives to encourage active routine and engage the youth by providing essential resources & equipment through dynamic outdoor programs.
The client wanted to build a fitness app like Strava that could encourage community members to participate in biking, trekking, and running activities. The app features included activity recording, social features (sharing photos, messaging, following others), and personal goal setting. Also, the app needed exclusive access control, so it could only be used by community members. For this purpose, our client needed Android and iOS mobile app development services.
Moreover, the client was searching for new ways to inspire athletes and make cycling even more fun. For this, the client wanted gamification features like 'rewards' and 'photo capturing and sharing' within the application.
We were required to develop this app keeping in mind the 'social component' and ensure that the app encouraged active participation from the community members. However, this highlighted a few challenges in the app development process, including-
One of the key requirements of the app was the ability to track users' routes taken in real time. We needed to develop a feature that would draw a custom polyline on the map, showing the exact path taken by the user while walking, hiking, or biking. This required us to implement sophisticated algorithms to capture and display the route taken accurately.
ATo provide accurate distance information to the users, we needed to develop functionality that would calculate the distance covered during each activity session. This involved integrating GPS data and applying mathematical calculations to ensure precise measurements, accounting for variations in terrain and other factors.
Routes taken by members often involve curves and turns, and it was crucial for the app to handle map rotation smoothly, providing a seamless experience for the users. We faced the challenge of developing a mechanism that would automatically adjust the map orientation based on the user's movement, ensuring that the displayed route aligned correctly with the actual path taken.
The client wanted users to be able to capture and share their biking, hiking, or trekking experiences through photos within the app. To achieve this, we needed to develop a feature that allowed users to take multiple pictures during their adventure. Furthermore, we had to associate these images with the corresponding coordinates and distance traveled.
Our mobile app development team, after careful evaluation of the pain points, undertook a thorough discussion and decided upon a mobile app that supports both Android and iOS operating systems. It was also integrated into the back-end system built using Cake PHP and MySQL.
The solution provided a seamless and intuitive experience for community members by enriching the app with the following features:
Strava is a widely known app that connects millions of active cyclists, hikers, runners, and other athletes to create a vibrant community of people who love sports and fitness. The app provides comprehensive GPS tracking for running, cycling & other activities, facilitates challenges & goals to enhance performance, enables seamless photo sharing, and allows users to connect with friends.
Working with the team to develop our community app has been a great experience. They truly understood our vision and went above and beyond to deliver an app just like we'd thought. The app has exceeded our expectations in terms of functionality, user engagement, and its positive impact on the community. We are now looking forward to expanding the app to include other activities.
- The Client
The app developed by our team saw great engagement and participation from the community members. Within the first month of its launch, the app witnessed an impressive 82% adoption rate among the club members, surpassing the initial target of 70%.
The incorporation of innovative features such as rewards and goal setting within the app proved to be highly effective in inspiring members. They enthusiastically embraced the goals, resulting in a 30% increase in the average distance covered per biking/trekking session.
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